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Werther’s Originals

Creating new usage occassions.

May 20, 2013

Werther’s Originals holds a special place in the hearts of older consumers.  This campaign of print advertising – now in market – is helping them find new places.

This series of print advertisements for confectionary classic “Werther’s Originals” was created to appeal to seniors as part of a specialist sponsorship of 50 Something magazine.

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